Grow Your Revenue with the Right Pay-Per-Click Ad Campaign
Adwords & Bing pay-per-click management service. PPC, as it is more commonly known as, is an ever-changing system where you pay for the keywords, geographic area & message you want your customers to see. It is a key component of internet marketing that generates immediate potential leads. Based on conversion analyses, we help you decide on the best-choice keywords to bid for and then we bid your way to the top of search engines. It allows your company to advertise to your exact target market by telling the publishers (Google and Bing) what keywords you want to come out top for, what keywords you DON’T want, and which geographic region to focus on. We’ll help you understand all about budgets, copy, images, landing pages, keywords and the bidding process.
Many companies, big and small alike, have seen immense growth for their businesses using Adwords/ PPC!
Grow Your Business, Reach Your Customers, Seize the Sales with Powerful Pay-Per-Click Strategies
Viewed as a keyword-based virtual bridge between sellers and buyers, it takes some strategizing, familiarity and skill to master maximizing every dollar you spend on PPC. Yes, you can do this yourself but we know running a business is no walk in the park. With the right amount of time, skill set & tracking capabilities, you’ll be in a better position to properly manage an AdWords program. Let our decades of experience in adwords management work for you.
Whether your buyers are looking for a plumber in San Diego, a dress designer in Dallas or a custom shower door company in New York City, if it’s what you do, we want to help them find you. The reason is simple. 1812 Marketing concentrates on one thing: RESULTS.
Client consultation involves reviewing and reporting where the leads are coming from, how they are handled and all subsequent actions that are to be taken as follow up. Instead of showing you a list of visits, calls received or inquiry forms, 1812 Marketing takes you through everything from start to finish. Every phone call will be sifted through and processed to figure out if all appropriate steps were taken. In doing so, we will have better control over future ad campaigns.
Instant Traffic at your Own Budget, Secured Sales at a Managed Cost
Measurable Return on Investment is what entices people into exploring PPC options. Not only will you get new leads via phone calls, chats, new visits to your website, direct interaction with your customers and potential customers through your preferred social networks, you’ll also be hooking up with return leads!
PPC campaigns work hand-in-hand with all other online marketing methods which include social network marketing and search engine optimization. Good keywords, however, can only get you so far because you can rank high on the search results page one day, and then tank on another. That could be because of algorithm changes or competitor activities. Search engines are notoriously known for doing changes to their algorithms, sending business owners scrambling! And here’s where Pay-Per-Click comes in.
Through sound PPC campaign rollouts, audits, placement of AdWords in a combination of display marketing, reputation management & Facebook advertising, you neatly maneuver your way around this weakness to circumvent unforeseen changes and possible penalties.
PPC Strategies are also Awesome for Internet Re-Marketing and Social Media
It is possible to design your PPC ads to appear in a timely manner so that they target people who have visited your site before, used your app or have left your site without purchasing anything. One thing is for sure – they have an interest in your products and all they need is some convincing. They may have even placed a few products into their shopping cart without checking out because of lingering doubts or distractions. These are potential customers you DON’T want to lose.
More than half of internet consumers purchase something on the internet, whether on their smartphones or over their laptops, at least once a month. 58% of online consumers report that “ability to speak to or connect with sellers” as one of the factors taken into consideration at the point of purchase. The more they see you, the more available you are, the more connected you are, the better the chances of you closing the sale.
How Can PPC Campaigns Help You Close In On The Elusive Sale?
Reconnecting with them. Reminding them. Approaching them at the right time. Letting them find you when they’re searching for what you have to offer. These are all things that you SHOULD do to get them back on the right track. With more than 2 million websites clamoring for attention on Google, how do we get their attention?
Remarketing via PPC campaigns works through a Dynamic PPC Targeting and Retargeting process based on someone’s search habits. It can be as simple as putting a snippet of code on your web pages or restructuring your entire keywords AdWords campaign.
1812 Marketing Ensures End-Results that Match your Goals
You only pay when customers visit your website that’s the beauty of a PPC Ad Campaign. 1812 Marketing lays out the groundwork based on your goals, rolls it out, manages, analyzes, reports and adjusts benchmark metrics based on our findings.
Get higher click-through rates, close sales, rebrand your company, enhance the UI/UX experience, or interact with your customers on social networks – the choice is yours. Even websites enjoying healthy, organic success and high traffic to their websites continue to use PPC AdWords campaign to maximize their ROI. They don’t do it because they like to pay Google…They do it because it works!!!
So, get in touch with us today and we’ll get the discussion going right away!.